Calvin Klein does it again

Posted On: July 15, 2009

Calvin Klein’s ads are known for being titillating and pushing sexual boundaries.

The latest is a five-story mural in lower Manhattan of three hunky guys and a young woman who appear to be taking a languid break from an intimate foursome.

This ad triggered far reaching ripples in USA. Absolutely everybody had something to say about it. Afterall, how would you explain the ad (a billboard no less) to your children?

While the Singapore’s Burger King was downright tasteless in their attempt to be tongue-in-cheek, I appreciated just how far Calvin Klein pushed it. This is not a three-second ad. You look, look again and then re-look to make sure what you feel is what you feel. Love or hate it, Calvin Klein has done it again.

For more:

Calvin Nails Its Market

The Calvin Klein foursome ad, and its nationwide buzz
Burger King’s Seven-Incher vs. Calvin Klein’s Threesome

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