Seraphine Ann Chia – Certified Style Coach

Posted On: June 23, 2024

Seraphine Ann Chia is a Singapore-based, certified Style Coach and accredited member of the International Association of Style Coaches. She is also a certified EQCP Facilitator and Enneagram Practitioner.

Inspiration to Become a Style Coach™

Over the last couple of years, Sera found her work as a university admissions and career coach too narrow. She was more interested in her clients’ holistic development, aligning their personal and professional goals. Style Coaching™ does that.

Passion for Style Coaching™

Sera struggled for years with shaken confidence as a result of a bad marriage, massive weight-gain and an autoimmune disease. At her lowest, she decided that she needed to work on herself holistically. Adjustments to her outfits, managing her meals, and reframing negative self-talk and self-limiting beliefs were easy to adopt and effective.

She is proof that it works! So here she is, 25 kg lighter, in a good space, and enthusiastic about empowering others to discover and confidently embrace who they truly are.

Why Potential Clients Should Consider Sera

Friends and clients tell her all the time that she is able to put the right words to what they are struggling to say or may not realise they are feeling. That is her superpower!

It is important to Sera that people are heard, understood and entitled to their takeaways. She creates a safe space and refrains from judgement. She is client-driven and goal-oriented. Once the client’s end point is established, it is broken down into manageable tasks for easier adoption, retention and success.

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  • Honours Diploma in Professional Style CoachingTM, Style Coaching Institute®, 2024
  • Diploma in Education (General) with Merit, National Institute of Education, 2004
  • Bachelor of Arts (Communication & Media Management), University of South Australia, 2002
  • Dean’s List 2001 & 2002
  • Diploma in Mass Communication, Ngee Ann Polytechnic, 1996


  • Enneagram Certified Practitioner, EQ World, 2024
  • Certificate in Digital Marketing, Vertical Institute, to be completed in Mar 2024
  • Enneagram Certification, EQ World, 2022
  • Strong Interest Inventory® Certified Practitioner, The Myers-Briggs Company, 2021
  • EQCP Certified Facilitator, EQ World, 2021
  • Certificate in Practical Counselling (Basic), Fei Yue School of Counselling, 2011
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